Week 4

---during the week Hannah and I worked separately on logo design which we brought to discuss in Monday's class

Monday 28th September
Session 7

This morning started in the Pit with a discussion about modules for Semester One 2016.
When we arrived at studio Hannah and I looked at our individual logo work and decided on our strongest to use and move forward with.
With this in mind we then started to think about how we could use it in our touch points.
We started getting really inspired, coming up with some web ideas (see online workbook) and went to discuss our direction with Matt. He liked where we were going and was also encouraging some more ideas down the same track. What he did highlight was that we really needed a tagline to bring it all together.
So Hannah and I spent quite a while trying to think up taglines, as well as noting down all our exciting ideas as they came to mind.
During the session I also did some research for body text.

Homework:
tagline! Come up with ideas and we will confirm on Tuesday.
body copy info

Tuesday 29th September
Session 8

Today we were excited to start making yesterday's ideas become a reality. First things first was to decided on our tagline. We finalised on "Help ya neighbour, avoid a disaster". We thought using the "ya" would help to target it towards our young/student audience. And the rest is pretty self explanatory - suggesting the neighbour element of the event and the significance on emergency/disaster.
I spent a long time putting together the logo and tagline so that they were on a nice grid. From there we designed our base poster (to burn, drown, rip etc). We had also come up with the ideas of power outage and burglary as emergencies but the aesthetic of these was different to what we were intending with the natural disaster type emergencies so we put them aside for now.
We tested burning a poster today but found it difficult to find a sheltered spot and were both struggling to operate the lighter we'd borrowed! So we have organised to try and do our "destruction" tomorrow. With the posters as far as we could go with them for now we decided to move on to our other touchpoints. I began work on the webpage and Hannah on the brochure as the web idea had been initially a thought that I'd produced and our idea for the brochure came from an initial idea of Hannah's so it made sense to each take charge a little with these touchpoints but we agreed that we both want to have input on the creation of each item.

Homework:
individual work on web/brochure
finish/refine/make posters